A Thorough 10-Point Google Analytics Audit
Don't lose hundreds of thousands of dollars in uneducated advertising. Google Analytics does not perform properly 'out of the box'. It is imperative that you have your website analytics dialed in to maximize your advertising efforts.
View 10 Point Process
- Ensure Tracking Code is Properly Installed with Google Tag Manager
- Setup Google Analytics Dashboard
- Go through your website to determine where the goal pages are
- Setup Goal Value & Conversions
- Integrate AdWords Account
- Integrate Google Webmaster Search Queries
- Setup Users
- Remove Spam Traffic
- Filter In-House Traffic by IP
- Automate Monthly & Quarterly Traffic Reports by Email